THE MCG ETHOS

MCG was created because it is simply much more fun when the underdog wins. We know size doesn’t matter and that small can beat big. Think David and Goliath, Tom and Jerry or The Karate Kid. We love helping the little guy get one over on the big guy and that is why we have built our reputation on partnering with challenger brands to get the space they deserve on supermarket shelves.

We too are small. A tight knit team who left our corporate jobs to start something special. A business built on a shared understanding of integrity, mutuality, accountability, respect and a real sense of fun.

Even our client list is small. We’re committed to enjoying every single day, as such we only work with businesses and on projects that we personally believe in. So if we end up partnering with you, you can rest assured you are one of the special few, rather than simply one of the many.

This combination means that you get the attention, experience and expertise you need to compete with the big boys, at a fraction of the cost.